The “Common”
Factor
“Finding Forever” Geffen Records
by Charese McLean-Davis
reseydavis@excapethematrix.com
When Common released the somewhat eccentric “Electric Circus” in 2002, his fans were a wee bit confused (as well as somewhat upset). His 2005 follow-up album, “Be,” brought him back to his Hip-Hop roots. Highly acclaimed, “Be” was said to be Common’s successful attempt at being recognized in every corner of the music world. It was hard to imagine that he would come back stronger. Oh, but he has. “Finding Forever,” Common’s seventh release, is a brilliant album that, as Common has said, pays homage to the late and great producer, Jay Dilla, whom Common often collaborated with in the past. (Sidebar: if you haven’t introduced yourself to Jay Dilla yet, you’re in the deepest sleep ever.) While this album showcases his personal commitment to music, Common has expressed that this album has helped fulfill his desire to leave his mark on the world with his musical contributions.
“This album has a ridiculously addictive flow to it…”
This album has a ridiculously addictive flow to it, thanks in part to mastermind, Kanye West, who produced the majority of the project. One standout (and my favorite) is the “The People,” featuring the smooth sounds of Dwele. I swear, it takes about 2 seconds before you start singing that hook! Stand out line? “The people said I was sharp, at the Grammys they tried to India.Arie me...” Wow. How ‘bout that, folks?
While Dilla, who died in February 2006 death from lupus related complications, actually only produced one song on the album, his presence is strongly felt on his “So Far To Go,” which was featured on his last album, “The Shining.” The song is so smooth and lyrically flowing, and with D’Angelo (please come back!) crooning, everyone involved showed up to show out on this joint.
“What truly makes this album a classic is its commitment to excellence.”
What truly makes this album a classic is its commitment to excellence. From the flawless production to the lyrical genius, “Finding Forever” plays from beginning to end without giving you a chance to catch your breath. Each song grooves and sticks. This album has given Common the chance to reintroduce himself to the hip-hop community as even more mature and solid. But to the music world in general, Common can stand proud as a true representative of real music - period.